On the heels of a huge announcement about a much-anticipated smartphone and its larger counterpart, T-Mobile had some new things to share as well. I didn’t realize how big of a deal it was until Frans and I walked into the darkened underground lounge with a room full of press and T-Mobile’s CEO (John Legere), CFO (Mike Sievert), and CMO (Neville Ray) on stage announcing Un-Carrier 7.0.
T-Mobile Un-Carrier 7.0 Nationwide Announcements
The major emphasis was on Wi-Fi and how T-Mobile is harnessing its best features and integrating it into their network to call and text over Wi-Fi. This is fantastic for those who don’t get good cell reception in their homes but have already gotten rid of or are planning to get rid of their landline.
- New Smartphones
Every new smartphone T-Mobile sells will be Wi-Fi calling and texting capable. - Current & Potential Customers
Current customers can replace their phone and, for a limited time, there’s open enrollment for the JUMP! program to immediately upgrade to one of these phones with Wi-Fi calling. - VoLTE (Voice over LTE)
Use Wi-Fi like a tower for calling and texting. To deliver high-quality HD voice and seamless coverage switching from cellular to Wi-Fi. - Wi-Fi Calls from Abroad
T-Mobile customers can make free Wi-Fi calls back to the U.S. from anywhere outside the country. - Personal CellSpot
Use the free device and service (requires $25 refundable deposit) to give you full bars in places previously with bad reception. Plug it into your internet to turn it into a personal cell tower. Can completely replace or work with your router. - In-Flight Connection
Through a partnership with Gogo, T-Mobile customers can get and send unlimited texts and photo messages as well as receive visual voicemail while in-flight. Begins September 17, 2014. See compatible phones and steps to enable at www.t-mobile.com/gogophones.
I was pretty excited to hear about many of these announcements. There’s just so much potential in how these changes can impact the way we use our phones to communicate. I hope it will push other carriers to focus on how to benefit the customers and, hopefully, for a lower price point. Either way, I plan on taking advantage of T-Mobile Test Drive program to find out how reception is in our area. I would love to make use of the Wi-Fi calling and texting as well as the Personal CellSpot.
Which feature(s) are you most excited about?
30 comments
Wow, I love that they can be used in flight!
Our carrier is an MVNO of T-Mobile and it would be great if they would adopt some of these features too 😉 I have the Wi-Fi calling capability on my phone, but of right now can’t use it.
Wow, T-Mobile is really expanding, huh? That’s cool that you can use it on a flight.
That is really awesome! Look at the expansion!
Wow, they are really a cool carrier. I’m in Canada and envy you!
You totally sold me with In-Flight Connection – that is awesome!!
The in flight features are very awesome! I remember having no cell access during mine and it was awful.
I also love that it can be used in flight, but also being able to make calls via wi-fi when cell service sucks. Which happens here all the time.
I currently have TMobile (switched last year) and am really excited about these new features, especially being able to use wifi calling while abroad and using it on flights! I’m headed to SE Asia next week for a couple weeks and this would be super handy!
Oh my goodness… really? new smartphones will have Wi-Fi calling and texting capabilities??? This sounds awesome and sounds like it will help us save a lot of money.
New smartphones with wi-fi calling capabilities!!! That is awesome, and the deals are definitely great.
That is so great that they can be used in flight! This sounds like some great things in the works for T Mobile!
Wow what great information, great innovations and technology!
This is AWESOME! No more bad reception? I’m all over it!
Technology is amazing. I remember when the brick cell phones were a big deal. Now we have personal Wi-Fi and portable hot spots.
I’m also pretty much loving the idea of the in-flight capabilities of this!
This is amazing. I love the VoLTE. No more, “can you hear me now?”
T-mobile is certainly upping their game! I’ll have to look into this.
T-Mobile is really coming out strong with this. That’s some impressive technology.
So many exciting new features. I definitely love that they can be used in flight!
It’s great that they are changing and getting better.
This is great news for t-mobile customers!
Looks like some great changes for t-mobile customers.
I love the idea of using it on a flight. T-Mobile is moving up and expanding!
When I got my first cellphone, I still lived at my parents’ house. Their home is a total reception dead spot. I ended up switching carriers because not being able to use my cellphone at home just wasn’t an option. I need to share this with my parents as reception still stinks.
I’m not sure. I am starting to think that I need to consider T-Mobile.
I love the ability to text and receive texts during flights. That alone makes me want to check it out.
If I were a flyer this feature would definitely come in handy that’s for sure. I love that T-Mobile is making some positive advancements.
The personal cellspot is a pretty amazing feature, I think a lot of people will take advantage of that.
Sounds interesting, I had to purchase a device to hook up to my internet to boost my signal since I do not have a land line at home.
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